Who they are
Premium Boat Charter sits at the top of the Amalfi market: not one skipper with one boat but a limited company, Premium Charter Italia S.r.l., with VAT number 04931070652, business register entry REA SA-405703 and a stated share capital of one hundred thousand euro. Those details appear in full on the website, which in this trade is far from normal.
The company gives no founding year, but it does state something more useful: every boat is owned outright and run by its own crews. That is the difference between a real charter operation and a broker reselling somebody else's availability, and it explains why each hull has its own page with model, length and in some cases engines.
Where they leave from and how to get there
The base is at Largo Scario 5 on the Molo Cassone, along Amalfi's Lungomare dei Cavalieri, with a sales kiosk on the main pier where the ferries dock. It is the most convenient point on the coast for anyone arriving without a car: the mole is a hundred metres or so from the cathedral square and the bus terminus, and walkable from the harbour car park.
Arriving by sea is easier still, since ferries from Salerno and Positano berth at the same pier. In high season, allow a few minutes' margin anyway: the Amalfi seafront in mid-morning is a pedestrian traffic jam.
The Amalfi mole: ticket kiosk and boarding points are all here.
The fleet
Twelve motor yachts, split on the site into four tiers. At the top is the 72-foot Aicon Tiche, the flagship. The executive tier gathers three 58-footers: the Raffaelli Kubang Enjoy, the Conam Sihir and the Gianetti Hot. The superior tier holds the Athena 50 in its 2025 edition, the Pardo 43 for a maximum of six guests with twin Volvo IPS 500s, the 11.65-metre Ermes Allure Selection, the Mig Antemir 50, the Mistral S 47 and the XL Marine Enterprise 43, the last with twin 530-horsepower Yanmars and a stated cruising speed of 34 knots. The classic tier covers the Tornado 38 and the Goldstar 360 Morgan.
It is the largest and best-documented fleet among the operators we examined on this coast. When choosing, the practical criterion is not luxury but sea state: a 43- or 47-foot hull handles the afternoon chop on the way back from Capri far better than a gozzo, and with more than eight people aboard you feel the difference immediately.
Tours and prices
The catalogue is broad: a Capri getaway, a private day cruise combining the coast and Capri, a leisure cruise along the shoreline, a Positano-to-Capri day, a two-day trip with a night aboard between Ischia, Capri and the coast, a half-day sightseeing cruise, a seven-day private charter, a sunset cruise, a two-hour cruise, plus runs from Sorrento towards Positano and Capri and from Capri to Amalfi and Positano. The shop also lists a private boat transfer, payable as a deposit or in full, and a shared tour item.
On price, the site says nothing. No page carries a figure: everything routes through an availability request, the FareHarbor booking widget failed to load when we checked, and the shop page displays a zero-euro placeholder. For an operator positioned this far up the market that is an understandable commercial choice, but for anyone comparing options it is an obstacle.
Booking and cancellation
You book through the FareHarbor system embedded in the site, through the enquiry form, by email or by phone, or you walk up to the kiosk on the pier. No cancellation policy is published: the only terms linked concern privacy and cookies.
What reviewers say
On TripAdvisor the company holds 5.0 out of 5 from 50 reviews; we found no Google listing we could attribute with confidence.
The reviews converge on a few points. Captains and crew are described as knowledgeable, attentive and professional, in a more formal register than the reviews of family gozzo operators. The boats are called immaculate and comfortable, and the route is adapted to the sea rather than imposed. Concrete amenities recur: fresh-water showers aboard, prosecco and beer included, restaurant reservations arranged by the crew. The multi-day trips are frequently singled out as the highlight of an entire holiday.
The one recurring criticism is that you cannot book directly through TripAdvisor. That is thin, but it should also be said that fifty reviews, for a fleet of twelve boats, is a modest sample.
Capri remains the most requested destination, and a 50-foot hull changes the afternoon crossing home.
Booking direct or through GetYourGuide
With an owner-operator of this kind, dealing direct makes sense: the day is built around the boat you choose, the crew quoting you is the crew taking you out, and on longer formats there is room to negotiate. Direct rates can undercut a platform, which adds its own commission.
What GetYourGuide sells, though, is exactly what is missing here: free cancellation up to 24 hours before on most products, reserve-now-pay-later, support in your own language and reviews tied to verified purchases. For a private day on the same coast there is the private boat trip from Amalfi with prosecco and snorkelling at 715 euro per group for six hours, 5.0 out of 5 from 31 reviews, and the private tour along the coast from Positano at 750 euro per group, 5.0 out of 5 from 22 reviews. These are smaller boats than Premium's, but they set a price benchmark.
Alternatives
For the same private format with rates in the open, Limoncello Charters publishes a full per-boat list; for a more intimate day on a single gozzo, O' Sole Mio Charter works the Sorrento peninsula. Starting from Salerno, Sea4Love puts every price in writing and runs a small boat for small groups. To work out what size of boat your day actually needs, read our yacht charter guide and the one on private boat tours; the overview of all formats sits on the Amalfi Coast boat tours page.